New Logo for Pleasant Valley Productions

In early 2012, W Design was approached by Pleasant Valley Productions to redesign their company's logo. The  new theatre company had been using a Photoshop-generated image designed by one of their contributors, but decided they needed something more graphic and more easily reproduced. We worked with PVP leadership to evolve their existing idea into a new mark, consisting of both a graphic image and corresponding  type lock-up, so it could be used for signage, programs, premium items and T-shirts, as well as launch their new website and Facebook page in Summer 2012.

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